Civil society has a long tradition of advocating for social change, which has led to many significant improvements. We believe it is important to improve skills to influence government, other policy-makers, the media and the general public, if we are to tackle the root causes of poverty and inequality. The skills we want to focus on relate to campaigning, community organising and strategic communications. A key component of this is amplifying the voices of those who are experiencing the problems which civil society is trying to address. We believe these voices need to be central to work that tackles poverty and inequality. Development of strategic communications is also critical. Too often the messages we use do not connect with the audiences we are trying to reach. Sometimes they even damage the causes we are supporting. Better understanding of public attitudes on the issues outlined in our funding programmes is vital, and we are keen to improve skills in this field.
What we will fund
Second-tier and specialist organisations to help other organisations, working in the other programme areas in these guidelines, to improve their skills and practice in:
including community organising
supporting the understanding of public attitudes through the development of framing, narratives and messages.
increasing the involvement of people with lived experience of poverty and inequality in campaigning and leadership of organisations and movements.
How to apply
Please read the funding guidelines in full before filling in our funding application form. If, after reading the guidelines, you are in doubt as to whether your work fits then please telephone us so that we can discuss and answer any specific queries you may have, on 020 7606 6145.
Find out if your work is eligible by downloading our funding guidelines.Trust for London Funding Guidelines 116.0 KB
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